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Reference to Ritual

Living somewhere between a botanical archive and your living room shelf.

green grass field under cloudy sky during daytime

This is our gap between inspiration and arrangement. Books marked up, colour palettes tested, references from all creative fields. Taking inspiration and allowing a new perspective on the floristry we have to offer.

Fig. I Yannick Schuette - Fig. II Helmer Bäckström - Fig. III Tod Papageorge - Fig. IV Ron Isaacs - Fig. V Sylvie Enjalbert - Fig. VI Eric Hoskings Fig. VII Lucia Zolea.

Sow Society gathers from all of this to create selections of flowers and foliage that feels part lifestyle, part field notes, part love letter to the season. Living somewhere between a botanical archive and your living room book shelf.


Fig. VIII Museum Batanicum Reference - Fig. IX Tonne Goodman by Wendy Goodman - Fig. X Karl Blossfeldt - Fig XI. Source Unknown - Fig. XII Claude Lalanne - Ginkgo Chairs.

If you like to work in this way, we love to receive a directional theme or mood to follow for your event or wedding. It helps us to understand your direction and the atmosphere you want to create.


Fig. XIII Robert Mapplethorp - Fig. XIV Idée Fixe - Fig. XV. Botanical Print Open Source - Fig. XVI William Henry Fox Talbot - Fig. XVII Éric Rohmer.

Never ordinary, always intentional.


Sow Society is a floral design studio offering seasonal flower and foliage curation for those who seek more than just flowers. Elevated experience that inspire, educate and build community through seasonal beauty.

Sow Society is a floral design studio offering seasonal flower and foliage curation for those who seek more than just flowers. Providing an elevated experience that inspires, educates and builds community through seasonal beauty.

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