/ Journal

From the Field

Purple Flower

This is where Sow Society begins, in the fields.

Hands in the ground, stems cut in their own time, flowers and foliage sourced to the rhythm of the season. We’re not in a rush.


Over the past year we have spent time in Kent, Essex, Somerset, Dorset and Devon visiting UK growers and seeing the hard work they put into their flowers and foliage.

The most important part about seeing their farms is that we understand what they grow best. Soil type, location and lots of other factors impact flower growth, and this gives us first hand information to help select the best stems.

Stems are selected and curated together by Founder Jessica, ready for everyday moments and special events.

Seasonal. Conscious. Curated.

Sow Society is a floral design studio offering seasonal flower and foliage curation for those who seek more than just flowers. Elevated experience that inspire, educate and build community through seasonal beauty.

Sow Society is a floral design studio offering seasonal flower and foliage curation for those who seek more than just flowers. Providing an elevated experience that inspires, educates and builds community through seasonal beauty.

© SEASONAL FLORAL CURATION LTD. ALL RIGHTS RESERVED

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